Your Competitive Advantage Starts Here
Direct mail has the power to captivate audiences like never before. Its tangible nature allows for repeated engagement, making it a highly effective medium that marketers return to time and time again. Taking your mail one step further by tailoring it to your audience’s desires can make a difference between your mail piece leading to a sale or ending up in the trash can. According to our research:
- 69% of consumers are interacting with direct mail each week.
- 66% of consumers say low quality paper and packaging gives a negative impression of mail.
- 30% or more of consumers do not interact with sponsored influencer content, text messaging, and paid search/banner ads.
- 24% of consumers purchase what was advertised on a relevant mail piece.
This is your opportunity to see through the eyes of your consumers. Download your FREE report today!
About SeQuel Response
We are a multichannel customer-acquisition agency that gives direct-to-consumer brands a faster way to maximize growth and profitability. With decades of experience and an encyclopedic archive of test findings, we know what works—and what doesn’t—so you don’t have to waste time or money learning those same lessons.
Let us help with your next direct marketing campaign!
Call 1-866-838-8551 or email info@sequeldm.com.